The idea

• Disco Donnie Presents was my client at Fame House (Universal Music Group), and they came to us to market their inaugural EDM music festival, Ubbi Dubbi 2019.

The process

https://www.youtube.com/watch?v=DM7BXZbnSWY

Ubbi Dubbi Festival Drops Massive Phase 2 Artist Lineup

• My team and I created the branding for the festival, Ubbi and Dubbi characters.
• I planned and bought paid media, including Facebook/Instagram, Twitter, Snapchat, Google, SEM, and EDM.com.

The result

Sold Out Show At Ubbi Dubbi- Local Charities Gets The Profits

• Sold-out first-year EDM festival of over 40,000 attendees, with a ROAS of 12X across Facebook/Instagram, Twitter, Snapchat, and Google Search ads.